The people behind ForzaX
Our team brings together educators, researchers, and practitioners with backgrounds in consumer behaviour, marketing analysis, and adult education. Each person contributes a distinct perspective to how we develop and deliver content.
Anna Wiśniewska
Lead Educator
Anna develops the core curriculum and leads content review. Her background in adult education and consumer psychology shapes how ForzaX structures learning for practical application rather than passive reading.
Marek Kowalczyk
Consumer Research Specialist
Marek focuses on tracking changes in marketing practices, retail design, and digital commerce patterns. His research feeds directly into course updates and ensures content stays current with how markets actually operate.
Joanna Nowak
Consumer Law Specialist
Joanna translates Polish and EU consumer law into plain language that participants can actually use. She reviews all legal content for accuracy and updates modules when regulations change.
Built around real consumer situations
Every course module at ForzaX starts with a real consumer problem or decision point. The team maps what a person actually needs to know, then builds backwards from that need to create the content.
We do not write content to fill a curriculum. We write content because a gap exists between what consumers typically know and what they need to know to navigate a specific situation. That approach keeps the material focused and prevents the bloat that makes most educational content difficult to apply.
The team meets regularly to review content against current market conditions. When a new retail pattern, a change in regulation, or a widespread consumer complaint surfaces in Polish media, we assess whether existing materials need updating.
Ready to start?
Explore the mentoring programme or browse the course catalogue to find the right starting point.